Showing posts with label elderly. Show all posts
Showing posts with label elderly. Show all posts

Wednesday, 13 November 2013

Ageism and Sexism in News Reporting


I am increasingly perturbed by how middle aged people are reported in the media. We're frequently pigeon-holed into a byte-sized description that is more stereotype than reality. For example take the " Elderly sixty-year-old grandmother of three charged with terrorist attack." Why do we never see a corresponding description of a sixty-year-old grandfather of three?

As women we are still defined by our fertility, although I have never seen a woman described as "childless" unless it was integral to the news report. Occasionally it still seems to be necessary to mention if a woman is blonde in a news story. Important yes, if the report is on a missing person. The "Marilyn Factor" with all its salacious connotations, is alive and well. This is also discriminatory against us L'Oreal'd brunettes.

Why the use of the moniker "elderly" is objectionable to me is that most baby boomers in western society are still working, running businesses, technology savvy and contributing taxes. We are a core part of the volunteer work force. When you've reached six decades, it is likely you may still have a parent living who is truly "elderly" in their eighties or nineties. Considering our governments want to push the retirement age upwards from sixty five to eventually to seventy years, being described as elderly is no longer appropriate. Having encountered covert ageism in my job seeking endeavours, it is time to bring about a change in the attitudes embedded in our society about older people. For starters, the media could rethink their terminology.

Certainly as recently as forty years ago being in your sixties was elderly. I certainly feel younger than my own mother who by the time she was my age had suffered a number of strokes. With each generation life expectancy increases in tandem with advances in medicine, knowledge of nutrition, the role of exercise and an overall higher standard of living. In Victorian times it was rare for children to know their grandparents.

So to the journos out there, who are probably unlikely to read this anyway, the goal post has shifted kids. Middle age was once thirty five, only ten years older on average, than you are now. I hope you remember this in thirty years time when my generation is truly "elderly".